Success or failure of a business depends completely on its “Strategy”. Here is a little snippet from Wikipedia in definition of Strategy: Strategy (from Greek στρατηγία stratēgia) [...]
Arman Nassirtoussi (PhD)
This is a post from a series on significance of existence of a concrete digital strategy for growth. It lays out a methodology for a structured approach towards creation of a detailed digital marketing plan.
Have a read and let me know what you think in comments.